I liked the picture...at least in some or the other way they're trying to create awareness about women safety and the need of toilets around the house..which actually mean healthy environment !
I find this picture very effective and it is only suggesting a better life. Incidentally,I was in Mathura a few weeks ago, trust me, they need to do something urgently for the toilets there especially for ladies.It is in a mess
A picture can speak better than a thousand word and your post is a good example. Why, women, even men need toilets and not line up by railway lines to defecate.
@ Nithin RS : Yes, I was impressed by the message. What I liked was, that the communication is as per the need of the target audience. It makes a lot of sense.
@ kanaguonline : Oops! It says,
“Daughter-in laws and Daughters should not go far off, have/build toilets in your home.
The rogues took away Dhania.
Total Cleanliness Drive, Panchayat Raj department, Janpad Mathura Year 09-010
@ Nu : Very true Nu. Agree completely! :)
@ BK Chowla : Oh, that’s bad!! And let’s hope the advertisement and the cleanliness drive works! :)
@ The Holy Lama : Yeah, tailor made for the target audience! Yeah, its as but true! :(
@ Sweta : Thanks :)
@ UmaS : Well said, it’s mandatory!! :P
Done Mam! (in the comment section, though!)
@ Insignia : Looks like there must be a lot of gundas and such kind of incidents must be prevalent and thus this line of communication in the poster!! Yeah, lets hope so!! :)
I like the board. I think it really brings out the contradictions in our society. 1. Don't send women out of the house (because they aren't safe - why? because our police and our social systems can't keep the women safe) 2. Defecating in the open is unhygienic and archaic. Don't do it.
I think that this board is a symbol of our trishanku society.
I wonder if you were impressed about this picture. I found it disgusting. They could have used any other theme to promote the same.
ReplyDeleteMy Hindi knowledge is close to Zero.. :(
ReplyDeleteI liked the picture...at least in some or the other way they're trying to create awareness about women safety and the need of toilets around the house..which actually mean healthy environment !
ReplyDeleteI find this picture very effective and it is only suggesting a better life.
ReplyDeleteIncidentally,I was in Mathura a few weeks ago, trust me, they need to do something urgently for the toilets there especially for ladies.It is in a mess
Now that's creativity . On the downside , it just shows how safe women are in the Hindi heartland. Akele gayi to ghum ho jayegi.
ReplyDeleteNice observation I must say....
ReplyDeletethis poster gives awareness on cleanliness and safety both..
good one :)
Looking at the state of public toilets maintenance, its better to have one in every home...its a necessity...
ReplyDeleteShilpa, u could've given the translation for those with limited hindi exposure... :)
This is a novel idea if there are lot of gunde log.
ReplyDeleteHopefully it improves civic sense :-)
Funny how the Govt. is trying to push the 'hygiene' factor using the 'safety' rod. Perhaps they're hoping it would create a state of urgency!
ReplyDeleteHow creative! At least the place will be hygenic and women friendly
ReplyDeleteI don't know if I should laugh or feel sad about the state of affairs :-(
ReplyDeletevery interesting..but this happens in our cities too right? spreading awareness in any manner is a good thing and everyone must support that..
ReplyDeleteoooo!
ReplyDeleteROFL :D .... Govt. campaign :P ....
ReplyDeleteWHAT does this still happen out there.. i cant beleive it ..
ReplyDeletenot sure but i feel embarassed at the situation is this still happens to women..
but on other hand yeah get them built CIVIC sense:)
Hope it goes beyond this picture. Nice find :)
ReplyDeleteWhat an ad...
ReplyDeletei liked the ad. a very important thought.
ReplyDeleteHmm...interesting and innovative!!!
ReplyDeletePromotions generally attack the most pressing problems of the local populace!!!
Aur yahan to ek teer se do shikar kiye hai :)
A picture can speak better than a thousand word and your post is a good example. Why, women, even men need toilets and not line up by railway lines to defecate.
ReplyDeletewoaaa now thats really different idea ... interesting.
ReplyDelete@ Nithin RS : Yes, I was impressed by the message. What I liked was, that the communication is as per the need of the target audience. It makes a lot of sense.
ReplyDelete@ kanaguonline : Oops! It says,
“Daughter-in laws and Daughters should not go far off, have/build toilets in your home.
The rogues took away Dhania.
Total Cleanliness Drive, Panchayat Raj department, Janpad Mathura Year 09-010
@ Nu : Very true Nu. Agree completely! :)
@ BK Chowla : Oh, that’s bad!! And let’s hope the advertisement and the cleanliness drive works! :)
@ The Holy Lama : Yeah, tailor made for the target audience! Yeah, its as but true! :(
@ Sweta : Thanks :)
@ UmaS : Well said, it’s mandatory!! :P
Done Mam! (in the comment section, though!)
@ Insignia : Looks like there must be a lot of gundas and such kind of incidents must be prevalent and thus this line of communication in the poster!! Yeah, lets hope so!! :)
@ RGB : LOL :D
@ Phoenixritu : Yeah, right! :)
@ Prats : I know what you mean! :|
@ Neha : Oh yes, that is very much needed!! :)
ReplyDelete@ HaRy : :|
@ Dhiman : Yes :)
@ Bikramjit : Yeah, it is the 2009-2010 campaign so such things must be happening!!
Yeah health and hygiene is a must!!
@ Swaram : Thanks :)
@ Roshmi : Yeah! :)
@ Reema : Thks :)
@ Mayur : Yes and that’s the basic premise in advertising. :)
@ The Panorama : I know, I know… that’s yet another menace! :(
@ Rajlakshmi : :)
Very very effective!
ReplyDeleteVery nice :) especially the fact that it looks like a hand drawn poster.
ReplyDeleteShilpa ji,
ReplyDeleteI like the board. I think it really brings out the contradictions in our society.
1. Don't send women out of the house (because they aren't safe - why? because our police and our social systems can't keep the women safe)
2. Defecating in the open is unhygienic and archaic. Don't do it.
I think that this board is a symbol of our trishanku society.
Thanks for the post.
Gorakh Nath.
Thought Provoking !!!!
ReplyDeleteAddresses some issues to both the target audience and to people like us !!!!!
@ Neena Sharma : Hope it is for the people out there! :P
ReplyDelete@ Gayathri : Yeah, looks like that! :)
@ Gorakh Nath : Well said , Mr. Gorakh Nath! :)
@ Aashima : Oh yes! :)